Class 10 Friday 14 August

Looking at an interesting ted talk about how design thinking often means looking beyond the brief to meet the clients needs. The MRI machines, i think thats what they were? Was designed and he went and sat in on one of the sessions, where the child looked terrified so he believed he had failed as a designer. What came out of this failure was a huge win for the company and for hospitals all round America as it made children feel safe and enjoy the adventure while they had a serious procedure. Basically this class made me feel encouraged to improve through design, in this case at the moment, the current culture surrounding Drinking in New Zealand.